How to pick keywords that actually rank in 2026
The App Store algorithm has changed significantly over the past 18 months. Here's the exact keyword selection framework we recommend — backed by data from 2.4 million tracked keywords.
The 60-day ASO playbook: from launch to top charts
A step-by-step roadmap for new apps: what to focus on in weeks 1–2, 3–6, and 7–12 to build momentum in the rankings.
A
31.2%
B ★
38.9%
A/B testing your app icon: what we learned from 200+ experiments
Icon tests consistently show the highest conversion lift of any store listing element. Here's what works, what doesn't, and how to read the data correctly.
72%
18%
10%
How to use review sentiment to prioritize your product backlog
Your reviews are a goldmine of product intelligence. Here's how to systematically extract actionable insights from thousands of reviews each month.
Focus Flow – Productivity
Title · 30 chars · ✓
AI suggestion
"Focus Flow: Task Manager Pro"
Writing App Store titles that rank and convert
Your 30-character title is the single most impactful ASO lever you have. Here's how to use every character strategically without keyword stuffing.
#3
My App
#7
Competitor A
#12
Competitor B
Competitor keyword research: a step-by-step framework
How to systematically analyze what your top competitors rank for — and identify the gaps you can fill in your next metadata update.
Organic installs · 90 days
Introducing Marteso v1.7: Autonomous Mode
Our biggest release yet: Autonomous Mode lets Marteso proactively surface opportunities and draft actions for you to approve — without replacing your judgment.